Lyris, Inc., through its wholly owned subsidiaries, provides marketing technology solutions. It offers email marketing software and services that provide clients with solutions for creating, managing, and delivering online permission-based direct marketing programs, newsletters, discussion groups, and other digital communications to clients to communicate with their members and customers. The company also provides Web site analytics and Web site content management software and services. Its email marketing software include ListManager and EmailLabs, which are used to manage email address lists, and enable customers to develop, send, and monitor email mailings and to customize the design of the mailings to their members’ preferences. The company’s Web analytics software enables customers to track and report on basic statistics about the behavior of visitors to their Web sites. Its Web content management software include Hot Banana Web Content Management Suite, to manage content across Web properties, including corporate Web sites, intranets, extranets, landing pages, and micro marketing sites; and Hot Banana Active Marketing Suite, which integrates features, including content management, Web analytics, email marketing, and event registration. Lyris also offers EmailAdvisor, a deliverability monitoring tool that facilitate the delivery of legitimate email; MailShield, an email security and antispam software; and MailEngine, an SMTP mail transfer agent. Its solutions are available as licensed software that is installed on a client’s computers, and hosted solutions that clients access through the Internet and pay for on a subscription basis. Lyris’ customers include small and middle-market companies, as well as marketing and advertising agencies, government entities, and universities worldwide. The company was founded in 1984. It was formerly known as J. L. Halsey Corporation and changed its name to Lyris, Inc. in October 2007. Lyris is based in Wilmington, Delaware.
Lyris, Inc.
103 Foulk Road
Suite 205 Q
Wilmington, DE 19803
United States
Phone: 610-688-3305
Fax: 610-992-3385
Web Site: http://www.jlhalsey.com
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